SENUI (セヌイ)
A vertical seam down the center of the back
In kimonos and tailored garments
A technique of sewing together two pieces of fabric at the center of the back
“Senui”
Not just a technique,
but a cultural tailoring method
infused with various traditions
to propose new clothing.
Designer: Hiroyuki Kato
Based on his experience in the production and planning of leading domestic and international shirt brands, he launched the shirt brand senui in 2022. He handles everything from design to pattern making and sewing by himself. He researches various vintage items from Japan, America, and Europe to create new ways of making shirts.
“Relaxed Short Sleeve Shirt"
Senui:
The usual side seams are eliminated, and the garment is sewn only at the back. This absence of side seams creates a natural drape at the sides. The yoke is a split yoke, designed so that the seam line runs cleanly and vertically down the back.
Stitch Count:
Fine stitching with 24 stitches per 30mm. The usual stitch count for shirts is about 15-18 stitches per 30mm, and for dress shirts, exceeding 21-22 stitches is considered to be in that zone.
Collar, Cuffs:
Uses a thin and soft 100% cotton floating interlining. It shapes the collar and cuffs, creating elegant curves.
Brand Tag:
The brand tag is inspired by a Japanese ink wash painting scroll. Though barely noticeable unless looked at closely, it creates a chiaroscuro effect using white and light gray threads.
The brand logo arranges characters vertically, similar to Japanese, which is a rare vertical writing language in the world. The material used is Bemberg, a regenerated fiber made from cotton.
Fabric:
<Water Broad>
High-density broadcloth woven in Japan. Uses 100/2 Giza cotton for the warp and 80/1 Supima cotton for the weft. By changing the count of the warp and weft, a unique drape is created. Additionally, a special plant-derived treatment is applied in the finishing process, giving it fullness and a smooth feel.
size（cm）
44 / Length72 Shoulder Width49 Sleeve Length27 Body Width62
48 / Length75 Shoulder Width51 Sleeve Length28 Body Width63
Model: 178cm Wearing size 48
Material : Cotton 100%
Made in Japan
*This product is also sold in stores, so it may already be sold out when you place your order.
Thank you for your understanding.